What’s the Deal with Omni-Channel Marketing
Okay so first off, let’s define what omni-channel marketing is, because that is simply a mouthful. At its core, omni-channel is defined as a multichannel sales approach that provides the customer with an integrated shopping experience. The customer can be shopping online from a desktop or mobile device, or...
Two Tips for Driving Donations in 2016 using Interactive Marketing
Two Tips for Driving Donations in 2016 using Interactive Marketing Your marketing is critical to your reach and to driving donations and in 2016, if you’re not measuring engagement, you’re not trying to improve your reach. You won’t improve your numbers either. Donors are increasingly...
Do Project Managers Need to Know How to Code?
Yes and No. In short, it depends on what your role is and what your area is. That being said, the trends overall show that if you are a solid manager and are ready to amp up your skills, you may just be ready to...
Web design trends evolve from year to year, some growing more popular and others fading to gray. This year those trends have fulfilled predictions made in the early months of 2016. What are some of those? From flat to material design, to typography and a...
Five Ideas Trending in Web Development
What aspects of web design and development are hitting it big these days? We’ve got a host of trends to watch, which are sure to inspire as you evaluate your company’s website. Responsive Web Design Hands down, it’s a must. If you want to see...
To go Custom WordPress or Not?
You’ve decided to launch your website but now you’ve got another decision to make. Do you buy a theme or do you go with a customized WordPress design? To figure out whether your needs are going to be served with a pre-made theme or a...
Agility is something of a must in web development and applications. But what does an agile application look like? What exactly is agile web development? The short and sweet of the agile movement is that it is an alternative to traditional project management, often referred...